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如果你覺(jué)得首選的雪茄好像比以前要貴了,這不是錯(cuò)覺(jué)。通貨膨脹導(dǎo)致從牛肉到汽油各種商品的價(jià)格都在急劇上漲,高檔雪茄也不例外。雪茄行業(yè)的很多公司的產(chǎn)品已經(jīng)漲價(jià),或者即將漲價(jià)。就此《雪茄愛(ài)好者》雜志采訪了很多知名雪茄制造商,他們讓我們知道2022年會(huì)發(fā)生什么,以及它對(duì)你的錢包將會(huì)產(chǎn)生什么影響。
2021年12月底,阿圖羅·富恩特( Arturo Fuente)公司宣布,不得不在2022年提高產(chǎn)品價(jià)格。而在2021年,為了幫助實(shí)體店鋪保持和在線零售商的競(jìng)爭(zhēng)力,該公司99%的產(chǎn)品線都沒(méi)有調(diào)整價(jià)格。
公司老板小卡洛斯·富恩特(Carlos Fuente Jr.)告訴記者,很遺憾要漲價(jià),但是員工工資、原材料和雪茄包裝等成本都在不斷的上漲。
富恩特公司的價(jià)格提高幅度為4%到8%不等這是2020年1月份以來(lái)的首次全面上漲。核心產(chǎn)品線的價(jià)格上漲了5%,比如超級(jí)珍藏系列(Gran Reserva)、富恩特城堡系列(Chateau Fuente)、馬格姆R系列(Magnum R)、海明威系列(Hemingway)、唐·卡洛斯系列(Don Carlos),但是價(jià)格增幅仍然低于企業(yè)內(nèi)部成本的增長(zhǎng)。業(yè)務(wù)增長(zhǎng)最快的產(chǎn)品線古巴之家(Casa Cuba)的價(jià)格僅增長(zhǎng)了4%,低于公司內(nèi)部成本的增幅。最為稀缺的巨著X(Fuente OpusX)系列的內(nèi)部成本包括種植、加工和制造成本提高了8%。粉色珍稀(Rare Pink)系列價(jià)格上漲了6%,陳年( A?ejo)系列價(jià)格上漲了7%。
價(jià)格上漲的絕非富恩特公司一家,從1月10日起,通用雪茄公司(General Cigar Co.)的母公司斯堪的納維亞煙草集團(tuán)(Scandinavian Tobacco Group)將旗下的雪茄產(chǎn)品組合的平均價(jià)格提高5%。其中包括CAO、非古版本的高希霸、潘趣、好友。
阿什頓( Ashton)雪茄經(jīng)銷公司是阿什頓、古巴芬芳(La Aroma de Cuba)、非古圣克里斯托瓦爾(San Cristobal),其產(chǎn)品線價(jià)格平均增長(zhǎng)了6%,相當(dāng)于每支雪茄漲了75到80美分。唯一例外的是阿什頓莊園太陽(yáng)生長(zhǎng)(Ashton Estate Sun Grown)產(chǎn)品線,價(jià)格上漲了7%,即每支1.5美元。也是為了應(yīng)對(duì)生產(chǎn)成本的增加。
總部位于佛羅里達(dá)州的J.C.紐曼公司從1月12日起將旗下的高端產(chǎn)品線售價(jià)提高了3%,理由也是勞動(dòng)力和煙草的成本增加。該公司法律顧問(wèn)德魯·紐曼(Drew Newman)表示,由于公司的雪茄煙葉來(lái)自四大洲種植的煙草,因此目前影響全球供應(yīng)鏈的運(yùn)輸成本增加和運(yùn)輸煙霧對(duì)公司的影響較大。隨著煙草種植地區(qū)和雪茄生產(chǎn)國(guó)家的通貨膨脹顯著增加,勞動(dòng)力成本也在上升,從而顯著增加了生產(chǎn)成本。
而奧利瓦(Oliva)、洛基·帕特爾(Rocky Patel)雪茄的愛(ài)好者們有較為充裕的時(shí)間來(lái)囤積雪茄。2月1日起,這兩家公司的產(chǎn)品線將提價(jià)5%。洛基·帕特爾在12月23日發(fā)給客戶的一封信中表示,1月31日之前的所有訂單都執(zhí)行原先的價(jià)格。
多米尼加之花(La Flor Dominicana)也給了客人更多的采購(gòu)時(shí)間,2月15日之后他們的價(jià)格才會(huì)調(diào)整。該公司計(jì)劃將常規(guī)產(chǎn)品線,比如雙利格羅(Double Ligero)、氣宗(Air Bender)的價(jià)格上調(diào)5%,而安達(dá)盧西亞公牛(Andalusian Bull)的價(jià)格上調(diào)8%。
亞力克·布拉德利(Alec Bradley)公司在尼加拉瓜和洪都拉斯都有雪茄廠,1月3日起,他們公司的產(chǎn)品價(jià)格平均上調(diào)7%,金津木(Kintsugi)、黑市(Black Market)這兩個(gè)牌子漲的更多,看門人( Gatekeeper)產(chǎn)品線沒(méi)有調(diào)價(jià)。
塔圖阿赫(Tatuaje)的老板皮特·約翰遜(Pete Johnson)也在調(diào)整旗下的產(chǎn)品價(jià)格,但不是所有的產(chǎn)品。在尼加拉瓜生產(chǎn)的雪茄漲幅在4%到6%之間。在邁阿密生產(chǎn)的雪茄,比如珍藏K222(Reserva K222),漲幅從7%到10%不等。黑標(biāo)(Black Label)、談判(Negociant)、闊葉(Broadleaf Collection)收藏系列不會(huì)漲價(jià),在2021年度發(fā)布的計(jì)劃在2022年上市的雪茄也不會(huì)漲價(jià)。以及某些產(chǎn)品線的某些尺寸也不會(huì)漲價(jià),比如小獵人(Petite Cazadores)、小塔圖阿赫(Petite Tatuaje)、小卡佰關(guān)(Petite Cabaiguan,古巴的一個(gè)地名)、科努約2012(Cojonu 2012s) 、科努約2021(Cojonu 2021).
E.P. C雪茄公司2月15日開(kāi)始對(duì)產(chǎn)品線進(jìn)行調(diào)價(jià),平均上漲5%,新浪潮康涅狄格(New Wave Connecticut)、黃昏(Dusk)這兩個(gè)產(chǎn)品線不會(huì)調(diào)價(jià)。誓約( Pledge)系列的遠(yuǎn)地點(diǎn)( Apogee)、傳承(La Historia)系列的親戚(Parientes)也保持價(jià)格不變。這些雪茄全部在多米尼加卷制。
盡管大多數(shù)雪茄公司的價(jià)格上調(diào),但是德魯莊園(Drew Estate)公司告訴記者,該公司產(chǎn)品沒(méi)有上漲。該公司在尼加拉瓜生產(chǎn)赫雷拉埃斯特利(Herrera Esteli)、暗冠(Undercrown)、私人聯(lián)盟(Liga Privada)等品牌。他們公司負(fù)責(zé)經(jīng)銷的尼加拉瓜的喬亞雪茄(Joya de Nicaragua)公司的產(chǎn)品也沒(méi)有上漲。
附參考原文:
If your go-to cigars seem more expensive than usual, it’s not your imagination. Inflation has caused the price of everything from beef to gasoline to go up precipitously, and premium cigars are no exception. Many companies in the cigar industry have either raised prices or are about to. Cigar Aficionado spoke to many prominent manufacturers who have let us know what to expect this year and how much it will affect your wallet.
On December 29, 2021, Arturo Fuente announced that the family-owned business was reluctantly increasing its prices for 2022. It had refrained from raising prices last year on 99 percent of its portfolio in an effort to help brick-and-mortar businesses remain competitive with online retailers.
“We have not gone up on most things in years,” owner Carlos Fuente Jr. told Cigar Aficionado. “Sad to be forced into this, but it is totally necessary to take care of our people and the rising costs of all raw materials, packaging etc.”
Fuente raised prices from four to eight percent, its first increase across the board since January 1, 2020. “We went up five percent on our best sellers, core cigars such as Gran Reserva, Chateau Fuente, Magnum R, Hemingway, Don Carlos, still lower than our costs have been...we held our fastest-growing line, Casa Cuba, at only a four percent increase, which is less than our internal costs have increased. Our rarest cigar, Fuente Fuente OpusX, we had no choice but to go up eight percent to capture farming, processing and manufacturing costs in the Dominican Republic, along with increasing other costs associated with the brand.” Fuente added that the Rare Pink series went up six percent, and the A?ejo by seven percent.
Fuente’s price increases started on the first of this year and the company is far from alone. Effective on January 10, Scandinavian Tobacco Group, parent company of General Cigar Co., increased its prices an average of five percent across its portfolio, which includes brands such as CAO and the non-Cuban versions of Cohiba, Punch and Hoyo de Monterrey.?
Ashton Distributors Inc., maker of brands such as Ashton, La Aroma de Cuba and San Cristobal, has averaged about a six percent increase on its lines, which amounts to approximately 75 to 80 cents per cigar. The only exception is the Ashton Estate Sun Grown line, which has a price increase of seven percent, or $1.50. The company told Cigar Aficionado this was in response to increased costs.
Florida-based company J.C. Newman has upped the cost of its premium lines by three percent, citing high labor and tobacco costs. This went into effect on January 12. Drew Newman, general counsel for the company stated: “Because we blend our cigars with tobaccos grown on four continents, the increased transportation costs and delays affecting the global supply chain are affecting the premium cigar industry. . . With inflation significantly increasing in the countries where tobacco is grown and cigars are rolled, labor costs are going up as well, significantly increasing the cost of production.”
Fans of Oliva or Rocky Patel cigars have a bit more time to stock up before prices increase on those cigar lines. Starting February 1, both Oliva Cigar Co. (makers of brands such as Oliva Serie V Melanio) and Rocky Patel Premium Cigars (the company behind Rocky Patel Grand Reserve and other cigars), will each implement five percent price hikes for their respective cigar lines. In a letter sent out December 23 to its customers, Rocky Patel stated that “Any/all backorders prior to January 31, 2022 will be honored at the old price.”
La Flor Dominicana is giving its customers more time as well, as prices won’t go up until February 15. The Dominican cigarmaker plans on instituting a five percent increase on its regular-production lines such as La Flor Dominicana Double Ligero and Air Bender, with limited-editions, such as the Andalusian Bull, going up eight percent.
Alec Bradley, a company that produces cigars in both Nicaragua and Honduras, has implemented an average increase of seven percent across its portfolio. Brands such as Kintsugi and Black Market will set you back a bit more, though the Gatekeeper line will remain unaffected. These increases went into effect on January 3.
Like most of the industry, Pete Johnson, owner of Tatuaje Cigars, is raising prices on many of his products, but not on everything. Johnson told Cigar Aficionado that most of the increases on his cigars made in Nicaragua range between four to six percent. His Miami-made products, such as the Tatuaje Reserva K222, have increased from seven to ten percent. Lines such as Tatuaje Black Label, Tatuaje Negociant and the Tatuaje Broadleaf Collection will not experience any increase, nor will any products that were announced in 2021 with a 2022 release date. There are also certain sizes in certain lines exempt from the price hike, such as the Petite Cazadores, Petite Tatuaje and Petite Cabaiguan, along with the Cojonu 2012s and Cojonu 2021.
Come February 15, E.P. Carrillo, maker of 2020’s Cigar of the Year, will be instituting a five percent increase on its lines excluding New Wave Connecticut and Dusk. Prices on recently released sizes such as the E.P. Carrillo Pledge Apogee and E.P. Carrillo La Historia Parientes will also remain unchanged. These cigars are produced in the Dominican Republic.
Despite these comprehensive rises in price, Drew Estate tells Cigar Aficionado that there are presently no increases on its cigars. The company makes the Herrera Esteli, Undercrown and Liga Privada brands in Nicaragua. There are currently no price increases for cigars from Joya de Nicaragua, which are also distributed by Drew Estate.
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